Publié : 9 October 2025
Actualisé : 1 month ago
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After months of anticipation and a private, invitation-only beta phase, The Browser Company , the innovator behind the Arc browser, has officially launched Dia, its brand-new artificial intelligence-powered browser. This announcement marks a significant step in the evolution of web browsing, promising an unprecedented and more intuitive user interaction.
Dia is now available for free, but with a crucial specificity that echoes its predecessor Arc: it is exclusively available for Mac users, requiring an Apple M1 chip or later. As the enthusiasm for AI browsers continues to grow, Dia positions itself as a major player, seeking to redefine how we interact with online content.
🔍 Availability and System Requirements: An Initial Apple Exclusivity
Dia’s launch aligns with The Browser Company’s strategy of initially targeting the Apple ecosystem. Although a Windows version is mentioned as being “in the pipeline,” no quick release date has been communicated for that platform. This approach, already observed with Arc, might frustrate some users but also allows the company to focus on extensive optimization for a specific hardware environment.
Users eager to explore Dia’s capabilities will need to ensure their Mac is equipped with an Apple Silicon chip (M1, M2, M3, M4, or their Pro/Max/Ultra variants). This requirement underscores the resource-intensive nature of the integrated AI and the desire to guarantee a smooth and high-performance experience from the outset.
🔍 Innovation at the Core: “Talk with Your Tabs”
Dia’s central value proposition is encapsulated in one phrase: “Talk with your tabs.” This cutting-edge feature allows users to interact directly with web page content via an integrated artificial intelligence chatbot. Gone are the days of tedious copy-pasting or manual searching for contextual information; Dia enables users to query the AI in natural language about the displayed content, or to obtain additional background details.
Based on Chromium, Dia inherits extensive compatibility with Chrome extensions, ensuring a smooth transition for many users. However, its deep integration of AI distinguishes it from traditional browsers, offering a layer of conversational intelligence that significantly enhances the browsing experience.
🔍 The “Skills”: AI Shortcuts for Increased Productivity
Beyond conversational interaction, Dia introduces “Skills,” AI-powered shortcuts designed to optimize productivity. These “Skills,” developed by The Browser Company or the community, allow users to automate complex tasks or get instant analyses. Imagine asking the AI to “fact-check” an article you’re reading, summarize a lengthy document, or generate ideas from a page’s content: this is the promise of Dia’s “Skills.”
🔍 Business Model: Free with an Optional Subscription
Although Dia is free to use, The Browser Company has introduced an optional paid plan at $20 per month. This premium subscription is designed to raise the caps on AI usage limitations, primarily targeting intensive or professional users. Josh Miller, the company’s CEO, however, assuaged concerns, assuring that the average internet user should not reach the limits of the free version in their daily use.
“We’ve ensured that the average user won’t feel any significant restrictions with the free version. The paid plan is designed for power users who truly push the AI’s capabilities.” – Josh Miller, CEO of The Browser Company
🔍 The Booming AI Browser Market
Dia’s launch comes amidst a booming browser market, largely driven by advances in artificial intelligence. Players like Perplexity with Comet and Opera with Neon have already shown the way, while Google has announced a major revamp of Chrome to massively integrate AI. This race for innovation demonstrates a general desire to make browsing smarter and more personalized.
For The Browser Company, Dia represents a fresh start, following mixed reactions to the announced halt in development of Arc, its previous browser, which had garnered a loyal but more niche user base. With Dia, the company seems to aim for a broader audience while affirming its deep commitment to AI integration. Weekly updates are promised, a sign of serious investment.
🔍 Summary of Dia’s Key Features
The launch of Dia by The Browser Company is more than just a new application; it’s a manifesto for web browsing enriched by artificial intelligence. Its success will depend on its ability to offer tangible value and adapt within a constantly evolving competitive environment.
❔ Frequently Asked Questions
Is Dia available for Windows users?
What are the system requirements to use the Dia browser?
Is Dia a paid browser?
What is Dia’s main innovation as an AI browser?
🎥 Explanatory Video
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📋 Sommaire
- 🔍 Availability and System Requirements: An Initial Apple Exclusivity
- 🔍 Innovation at the Core: "Talk with Your Tabs"
- 🔍 The "Skills": AI Shortcuts for Increased Productivity
- 🔍 Business Model: Free with an Optional Subscription
- 🔍 The Booming AI Browser Market
- 🔍 Summary of Dia's Key Features
- ❔ Frequently Asked Questions
- Is Dia available for Windows users?
- What are the system requirements to use the Dia browser?
- Is Dia a paid browser?
- What is Dia's main innovation as an AI browser?
- 🎥 Explanatory Video
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